In fact, they went on the streets of New York City to talk with real women about periods. What they found is that although sometimes the subject is taboo, women really do want to talk about them, and find ways to deal with and prepare for their monthly cycle.
So, Ashley and Rubi started "The Period Store". They offer and sell all kinds of products, that are delivered to a woman's home in time for her cycle.
They're also working on creating a one-time-only purchase part of their website.
And Wednesday, they kicked off the selling of organic products.
If you would like to learn more, please visit: The Period Store.