The website is a location where entrepreneurs can connect with people all over the world who are willing to fund their projects.
No one has ever generated more backers in the fashion category on kickstarter.com. Ryan Crabtree is the man behind the project.
He created what is called the Crabby Wallet.
"Hey Kickstarter. I'm Ryan Crabtree from Ogden Utah. I'm the creator of the Crabby Wallet," Ryan says in part of his Kickstarter.com video.
Ryan's video starts with a simple problem. "Here in Ogden I like to mountain bike, snow board and rock climb. When I do these things I really don't like to carry a lot with me. That's why I made the Crabby Wallet," he said in the video.
Ryan's kickstarter video sells his product with a battle between a plastic pack rat and minimalist crab. The crab fends off the rat and its clutter to champion the crabby wallet.
"I think that's one of the main things people remember, is out of that little segment. I tried to make it memorable," said Crabtree.
His wallet is thin, but can hold several credit cards, cash and a key. Crabtree says it's a solution for people who don't like to carry a thick wallet.
Click on one of the attached links to watch Ryan's kickstarter.com video or to preorder his product.