From make up tips, to hair, to clothing, these girls can teach any impressionable young teen or tween how to look plastic. Inspired by Japanese anime, big doe eyes and long flowing hair are the standard. We had child psychologist Frances Thompson look into the trend.
"I had a lot of different thoughts when I first saw it, some were good some were bad," she said.
Doctor Thompson said if your daughter is confident and mentally stable, this could be just a fun hobby.
"It’s not like they're going out and doing bad things, you know they're probably at home in a safe environment, doing something fun for themselves," she said.
Let’s face it, young girls trying to reach an unattainable image is nothing new. From what we see in magazines, to the pageants we watch on toddlers and tiaras, young girls have been changing their looks for quite some time. This is just a new version, and it's one mom, Rachelle Thomas, does not agree with.
"that's not the little girl, it's somebody trying to be someone they're not, in a couple of those pictures she looked like an adult” Thomas said.
Rachelle's 11 year old daughter Alexiea never wears make up, and she’s proud of it.
"I just go to school and be myself and dress the way I think I look good," Alexiea said.
Rachelle said her daughter’s confidence comes from pageants. But not the ones you see on toddlers and tiaras. She’s a contestant in the beehive beauties pageants, they’re all natural.
"I like that we can just go up on stage and be ourselves and have fun and we don't have to worry about doing our make up and doing it better than everyone else's," Alexiea said.
President lacy Havea created the pageant so girls can find their confidence without needing to change who they are.
"You don't have to look like Barbie you don't have to look like anybody else you should just be yourself," Havea said.
The judges do not score the girls on physical beauty. They look at personality and stage presence. Doctor Thompson says this all natural approach, is much healthier for young girls.
"Because we're celebrating natural beauty who the girl is, already is, what they were born with and not trying to make them look like someone they're not," Thompson said.
She said celebrating who we really are, is the greatest way to achieve real self esteem.
Doctor Thompson’s real concern with this “doll look” is girls who may already have low self esteem. She said if they can't attain this perfect image, it could lead to bigger problems like eating disorders and self harm. She said parents should just make sure to keep an open dialogue with your daughters.